From the address list to final delivery: seven lettershop operations under one roof, with the mail entered into the USPS from our own dock.
Lettershop
The experienced team at MGA Innovation is ready to work with your business to optimize your shipments for efficiency, impact and brand recognition. We specialize in building custom programs around your individual needs. Our lettershop capabilities help you make the most of the mailing process, from the address list to final delivery.
The lettershop runs in the same building as our co-packing, sampling and fulfillment, so samples, kits and printed pieces don’t travel between vendors before they mail.
General notes
A lettershop is an outsourced business that handles any form of mailing services. Lettershops are generally part of a larger fulfillment service that works with your business to make sure your mailings are impactful and cost-effective.
Businesses tend to look for lettershop services when mailing in-house becomes too costly or complicated. At MGA we have the expertise, the equipment and the existing relationships with mailing companies to make sure your products ship with minimal cost or hassle.
Seven lettershop operations
At MGA, we offer:
Your mailing list is full of data that can be extracted, processed and put to work for a more efficient campaign. We use specialized software to gain greater list insight, make sure you are using the most affordable postal pricing, and personalize elements of your shipments. See database management.
Individualized mail lets you target your customers’ interests easily and increase conversions. We offer variable copy, personalized graphics, and whatever else you need to catch your customers’ attention.
Mailing campaigns aren’t limited to flat envelopes. We offer custom folds and formats to help your piece stand out.
We assemble packages to make sure every order is complete and stays securely sealed throughout its journey.
If your mailing includes reply cards or custom samples, inserting is crucial to customer satisfaction. Our machines make sure everything matches, from the envelope to the mailer to the personalized insert.
For shipments our machines can’t handle, our team will hand-assemble your package to make sure it is complete and secure before it heads out the door. See hand assembly.
We have a strong relationship with the USPS, which lets us mail your products right out of our facility. Our streamlined logistics save you time and money while increasing customer satisfaction with prompt deliveries. See USPS mail operations.
On the line
Data processing, personalization, folding, assembly, inserting, packaging and mailing. Hand assembly for what the machines cannot run.
Production areaIn the capability matrix
| Item | Description | Value |
|---|---|---|
| 1 | Equipment | Automatic insertion machines |
| 2 | Food-grade | No |
Variable-data addressing, personalization and coupon codes printed in line.
Production areaIn the capability matrix
| Item | Description | Value |
|---|---|---|
| 1 | Equipment | Inkjet printing · Address systems |
| 2 | Food-grade | No |
Optional Procedure, commingling and presort: how the postage comes down.
Lists organized and sorted by geography, demographics and customer interests.
Cards, samples and promotional items attached to mailers.
One brand, one offer, a targeted list.
Samples packed, kitted and mailed with your marketing materials.
Work too intricate for machines, done by hand.
At MGA, customer satisfaction is our top priority. Our custom process and our team will be with you every step of the way, so your pieces create impact and build brand awareness. To learn how lettershop services can help your business, contact us today.
